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Meet Baby BeeHinds

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BY GEORGIA LAWSON


When we left our corporate jobs to start The Clean Collective, Charlie and I never imagined we’d find a group of businesses as supportive and optimistic as the cloth nappy industry. Each business in the industry shares the same mission, working together to achieve it: more bums in cloth.

They create some of the most gorgeous, practical, and simple-to-use baby essentials on the market. As a mum, I wish I’d known about them earlier, because now I’m using cloth nappies, I can honestly say they make you feel like you’re winning at parenthood and doing the best you can for your little one’s future.

I talked to Leanne from the multi-award-winning cloth nappy brand, Baby BeeHinds to learn more about her, her business, and what you can expect to see from them in the next year as she continues her exciting work to grow one of Australia’s most popular cloth nappy brands.

 

“We were looking for a business with a product range that actually made a difference and a product with a long-standing reputation, and that’s exactly what Baby BeeHinds had.”

 

WHY DID YOU DECIDE TO GET INVOLVED IN BABY BEEHINDS?

We started using Baby BeeHinds when our son, Harrison was 6 months old. The previous owner of Baby BeeHinds was a good friend and we’d recently moved up the coast from Sydney and were looking for a new business opportunity that was something different to our previous corporate lives.

We were looking for a business with a product range that actually made a difference and a product with a long-standing reputation, and that’s exactly what Baby BeeHinds had. The stars aligned for us, and now, almost 5 years later, here we are!

 

“…my eco-journey started with modern cloth nappies and the more I learned about chemicals in mainstream products, the more I wanted to change my whole life.”

 

HOW DID YOUR PERSONAL TOXIN-FREE OR ECO-CONSCIOUS JOURNEY BEGIN?

We initially turned to cloth nappies when Harrison was experiencing terrible nappy rash from disposable nappies and it wasn’t until I started researching alternatives that I realised how cloth nappies had changed and modernised. I was wowed by the easy-to-use styles and super cool designs, and surprised that they were actually really simple to wash.

So many parents are still unaware that there are some easy, really good alternatives to disposable nappies. But we’re on a mission to change that!

So my eco-journey started with modern cloth nappies and the more I learned about chemicals in mainstream products, the more I wanted to change my whole life. Now my house is full of chemical-free, natural products from my favourite brands!

 

“Our planet is such a delicate structure and the underwater world is so beautiful it would be devastating if our kids were able to see nothing but bleached coral in another 15 years’ time.”

 

IS THERE ANYTHING YOU'RE WORRIED THAT YOUR KIDS MIGHT MISS OUT ON IF WE DON'T START SHOWING THE PLANET MORE LOVE?

We recently had a trip up to Port Douglas and took the kids snorkelling on the Great Barrier Reef for the first time. As a previous Scuba Instructor, I had been to the same reef before, and I was staggered to see how much damage had been done in 15 years. Our planet is such a delicate structure and the underwater world is so beautiful it would be devastating if our kids were able to see nothing but bleached coral in another 15 years’ time.

To be able to show the kids the reef for the first time in all its current glory blew their minds and I want that opportunity for the next generations. Every single person can make a change now for the sake of our planet. Start with small changes, but make a start!

 

“We are always creating, improving, inspiring here at HQ so we’re ramping up our ‘cool factor’ and will be releasing more limited edition prints each year.”

 

WHAT CAN WE EXPECT TO SEE FROM BABY BEEHINDS OVER THE NEXT FEW YEARS?

We are always creating, improving, inspiring here at HQ so we’re ramping up our ‘cool factor’ and will be releasing more limited edition prints each year. I’m working on some exciting new products to launch later this year and also looking at a new brand under the Baby BeeHinds banner (not nappy related).

We have an awesome leadership team here at Baby BeeHinds and we don’t do things by halves so watch this space!


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